Scentsy year in review

Scentsy Home Office in Meridian, Idaho

Reflections on 2020

Last year certainly had its challenges, but it wasn’t without silver linings. We’ve been humbled by the support of Scentsy fans and inspired by the drive of independent Scentsy Consultants in the face of truly trying times. These efforts led to a record-breaking year as millions of people around the world filled their lives with fragrance! We’ve put together an infographic celebrating all these successes — here are just a few that made us smile in 2020.

2020 End-of-Year Infographic

A year of reaching out

The importance of staying connected came into focus in 2020, especially online. Scentsy’s social media pages climbed to over 2.2 million followers over the course of the year! Scentsy fans are more connected than ever before, able to share their love of fragrance and stay up to date on the latest product releases!

A year for giving

Helping communities and families is central to Scentsy’s mission. Thanks to the unique challenges of 2020, we had to get a little creative this year, changing our annual Rock-a-Thon from an in-person to an online event. Through this fundraising effort and our charitable cause products, Scentsy’s mission stayed the course and we surpassed $13.5 million (USD) donated globally since 2010!

Heidi and Orville rocking for charity
2019 Scentsy Rock-a-Thon

A year for growth

The Scentsy family grew significantly in 2020, doubling the amount of independent Scentsy Consultants worldwide. Together, both new and experienced Consultants put in the work to make 2020 a success, selling more than 123 million products globally — a Scentsy record!

We’ve been blown away by the success of independent Scentsy Consultants throughout 2020 and can’t wait to see how much more they’re able to accomplish this year! If you’re thinking about starting your own business in 2021, consider becoming a Consultant. Click here to learn more!


  1. Amanda Freeman

    Is there anyway possible for me to get Johnny Appleseed BRICK added to my Scentsy Club? I love this scent. Every time I find a scent I love, it gets discontinued. I have just figured out how the Scentsy Club works and am begging for a BRICK! PLEASE, PLEASE PLEASE can I add a Johnny Appleseed BRICK to my club account?

    • Scentsy

      Johnny Appleseed is in the new catalog starting next month. While you won’t be able to add the Brick, you will be able to add the Bar.

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